You didn’t hear it from us

What this is

We do identity, websites, and getting people noticed. Mostly for people who would rather not be described as people who hired someone to get them noticed.

The work goes out. We stay out of it.

A hand-drawn chart in ink: boxes reading run, gym, work, studio, create, refine, critique, master, elevate, joined by ruled lines.
Routine, detail. Detroit, 2026.

What we make

  • Identity

    Names, marks, type, and the rules for using them.

  • Websites

    Built, not templated. We hand over something you can run yourself.

  • Attention

    Launches, press, placement. The part clients don't like admitting they need.

How we work

We take a small number of projects a year and we choose them.

Work appears here when the client is comfortable with it appearing here. Some of it never appears at all. That is the arrangement, and it is the reason people call.

A row of globe pendants lit above a bar, beside a wall of hand-lettered boards listing what is on tap.
Lighting installation, taproom. Providence, 2018.

Index

  • No. 009 Neighborhood campaign. Providence. Naming, identity, signage, press. 2018
  • No. 008 Withheld. 2026
  • No. 007 Bed and breakfast. Coastal Maine. Website, booking, photography. 2020
  • No. 006 Ceramics and lighting. Detroit. Identity, e-commerce, launch. 2026
  • No. 005 Gallery. Detroit. Naming, identity, website. 2026
  • No. 003 Furniture and objects. Detroit. Identity, website. 2025
  • No. 002 Studio rental. Warren. Identity, website, leasing. 2025

No logos, no case studies, no testimonials. Numbers are not consecutive.

Our own

Work we can show you because nobody has to approve it.

Overcast sky at dusk, a faint rainbow at the left edge and the top of a tree at the right.